A Brand Like No Other

Founded in 2014, LITOOC stands apart from traditional furniture retailers by managing every step of the process — from design and production to promotion and retailing. Unlike brands that rely on middleman, we maintain a direct connection with our customers, ensuring personalized service from the moment of purchase through to aftercare.

This commitment is not just for today, but for a lifetime, as no one understands the essence of our creations better than we do. 

  • 2014

    Founded in Hong Kong by the duo Trazi Chui and Gensen Chan

  • 2019

    In 2019, launched The Extentable Collection and was longlisted for the Dezeen Award

  • 2020

    In 2020, The Extentable Collection won the German Design Award

  • 2023

    In 2023, hosted our inaugural public carpentry workshops to educate our community

  • 2023

    In 2023, opened the LITOOC Taiwan flagship store in TaiChung

  • 2024

    In 2024 Spring, opened our EU carpentry workshop in Latvia